Studies show that recipients use promotional bags an average of nine times per month, and they keep these custom bags an average of nine months. Logo-printed custom bags have staying power, and it's for two main reasons: They're functional and they look good.
When asked the reasons for keeping a promotional bag, 91% of recipients say because it's useful and 34% say because it's attractive. People find value in bags -- they're using them and they're proudly displaying your logo when they're out and about.
Everybody uses bags, whether they're toting groceries, gym clothes or a laptop. Custom bags have become an integral part of the day, from the morning commute to work or school, to activities such as shopping or exercise.People carry bags and keep bags everywhere -- at home, in the office, in their vehicles. And because custom bags get some major mileage going from one destination to the next, they're ideal for promoting logos, brands and messages.
Consider promotional bags a walking billboard for your brand. Bags are worn or carried by recipients, so your imprint doesn't get tucked away and forgotten -- it gets mass exposure in airports, offices, gyms, schools, malls, markets and more.In fact, promotional bags get an average of 8,927 impressions. At an average of $15 per bag, the cost per impression is approximately $0.002. How's that for maximizing your marketing dollar?
Custom bags with logo imprinting are available in a range of price points to suit any advertising budget. We offer cost-conscious paper and gift bags that are perfect to distribute in retail settings, and our line of durable, everyday-use bags are ideal for any campaign you have in mind.
There's also an eco-friendly aspect to bags, which is becoming increasingly important to businesses in all industries. Promotional bags help create an environmentally conscious image not only because they're reusable, but because many bags are made from organic or recycled materials.
Our most-requested bag styles include custom tote bags, drawstring bags, duffel bags and gym bags, messenger bags, lunch bags and coolers, briefcases and attaches, promotional plastic bags, luggage and travel bags, gift and paper shopping bags, and laptop and computer bags.
Tote bags, our best-selling bag style, are typically made from cotton, cotton duck and non-woven polypropylene, but we've also created laminated non-woven polypropylene totes. This has a high-end, shiny surface and looks much like the eco-friendly reusable bags seen in grocery stores.
From a design standpoint, promotional tote bags boast some interesting features such as padded computer sleeves and insulated cooler material. Some tote bags are beach-ready, with zippers to prevent sand from entering the bag, and others are open to allow an overflow of items.
Another popular category, logo duffel bags, are typically available in sizes that range from 18-26 inches. Larger personalized duffel bags include rolling wheels with retractable handles. Duffel bags are typically made from durable materials such as 600 denier poly-canvas or nylon.
Variety rules with duffel bags, as they're offered in a wide array of colors and designs. Some feature reflective stripes or shoe compartments, and others feature secondary pocket compartments. When it comes to materials, our bags run the gamut from upscale full-grain leather to low-cost and durable non-woven polypropylene and everything in between. We'll custom tailor your bag selection to fit your budget right down to the bag material.
Did you know that 53% of people who receive logo bags view the advertiser more favorably, and that 68% of recipients end up doing business with the advertiser? More than half of your customers will view your business in a more positive light, and nearly three-quarters of your customers will use your company's products or services.Custom bags need to be in your marketing lineup, and ePromos is just the partner to design and develop a comprehensive campaign using promotional bags.
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