Promotional Products  » Education Center  »  Case Studies » Custom Desk Calendars Increase Customer Relations At Campus Bookstore

Custom Desk Calendars Increase Customer Relations At Campus Bookstore




Challenge: To increase campus bookstore traffic through increased campus relations with the student body.

A University campus bookstore wanted to build relations with the student body and increase bookstore sales.>

Solution: A custom 13-sheet stand-up twin-looped desk calendar was chosen.
The bookstore decided on custom calendars designed to run August to August in synchronozation with the school year.Each month had an overprint of information pertaining to the university and the students. The front cover had the logo of the bookstore and services they offered. Sponsored by the university bookstore, this calendar was distributed to each student upon registration.
With helpful reminders of school activities, athletic events, speakers, musicals, social functions, holidays and more, it was a useful item. In addition, they were reminded of the bookstore each time they looked at the calendar. The calendar was convenient enough to display in small dorm rooms or to toss in a backpack for a trek across campus.

Result: An amazing positive response led to increased sales and a re-order of calendars.
Many students asked where they could purchase additional calendars so they could send them home to parents who wanted to attend events like homecoming or sporting contests. Due to the positive response, the university bookstore reordered 2,000 additional calendars for distribution and have already placed an order for the upcoming year.

8814039S.jpg

Schedule in a successful promotion withCustom Calendars
Find more items related toBrand Awareness and Promotional Marketing Products

Our Locations
New York
120 Broadway, Ste 1360
New York, NY 10271-0079
Minnesota
3001 Clearwater Road Suite # 001
St. Cloud, MN 56301
Arizona
Oregon
Florida
Massachusetts
ePromos Promotional Products, Inc. is proud to provide promotional products and corporate gifts to thousands of companies and organizations around the world. As real promotional items experts, we stand behind our quality and service with a 110% guarantee on all our promotional products. Call us today and let us help you with your company logo merchandise needs. To learn more about promotional products, and how they can help your marketing campaigns, check out our promo education center, promotional marketing guides and our promotional products blogs. Our promotional case studies blog features real marketing projects and the promotional items that created successful results for their promotions. This year ePromos is celebrating fifteen successful years in the promotional products and logo apparel business. Find the right promo product today!

Please log in



Or sign up for an account now