Challenge: to Find a Thoughtful, Personal yet Mindful-of-the-Budget Promotional Gift to Send to Remote Staff over the Holidays
Despite a plethora of technology tools like e-mail, Webinars, instant messaging and remote access services, helping remote employees feel connected—and stay connected—is no small task. Keeping morale up requires an ongoing effort, not to mention costly periodic in-person meetings and social events. Another less costly way to boost morale among remote employees is to deliver unexpected and annual promotional gifts that say, “We appreciate you—thanks for all you do!”
Caribou Systems Incorporated knows the remote workplace: nearly all employees of this leading software and professional IT consulting services firm for the health insurance industry work remotely from home. Over the years, the Caribou team has birthed a tradition of sending holiday cookies to their remote staff, both to say “thanks for a job well done” as well as to help boost morale and foster a larger sense of belonging. This is especially important during the holidays, when remote employees might feel they’re missing out on holiday office fun. This year, seeking to give a gift beyond the well-received but anticipated cookies, the Caribou team turned to ePromos’ Promotions Specialist Valerie Bogucharova. On their agenda: a morale-boosting promotional product more personal than cookies, more thoughtful and longer-lasting than yet another food product, able to make employees feel special and important without busting the budget.
Solution: Roomy, Sweatshirt Blanket Screen-Printed with the Caribou Logo
One of the items Valerie suggested struck a chord with the Caribou team: a branded promotional sweatshirt blanket that fit within their budget and carried a high perceived value. It would also last much longer than a food gift! The Caribou team anticipated that staff would use their blankets at home both while they worked and while they played with their families. The 80/20 cotton/polyester sweatshirt blanket, a roomy 54 x 84 inches, comes rolled and with a hangtag, and is available in a multitude of colors with your logo screen-printed or embroidered. The Caribou team chose an attractive gray blanket with their logo screen-printed in matching Caribou blue.
Result: Timely Blankets Charm Remote Staff—and Their Families and Pets!
The team mailed the blankets to employees’ homes in early December—and then eagerly waited for the postal service to do its work. One blustery, wintry day shortly thereafter, mail carriers in Illinois, where several Caribou employees work from home, delivered a timely surprise: a bundled holiday sweatshirt blanket from Team Caribou! And although the weather wasn’t as wintry in other employees’ home states, they enjoyed their blankets just as well: the Caribou team tells us that staff raved about the quality of the blanket and logo, and about the creativity and thoughtfulness of the unexpected gift. They also tell us that some employees actually have to wrest their blankets away from thieving family members and pets—in our eyes a sign of a well-loved, and thus an effective, promotion!
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