Promo Mug Keeps Highway Workers on "Orange Alert"
Posted in Case Studies | March 13, 2007 by jason
|A county road construction crew each received a new bright orange twister mug printed with the simple reminder “BE VISIBLE – wear your safety vest!” The reminder followed a near accident where the workman had removed his vest as he was walking along the road shoulder back to his vehicle at the end of the day. The light was dimming and without his vest a frighteningly close call was barely avoided. They wanted to be sure that the workers didn’t forget the basics.
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