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How-Tos

Designing Your Promotional Mugs

Promotional MugsWhen it comes to designing promotional mugs for your company, you have tons of choices. After you choose the color and material of your mug, you have to think about how you are going to present your company name and logo. While this means that designing the perfect coffee mug for your company is certainly possible, it also means you can get a bit overwhelmed choosing among all the options. To keep you from feeling overwhelmed by all your choices, here is a break down of some of the things to consider when choosing a promotional mug:

Color. One great way to make your promotional mugs to stand out is through color. While you ultimately have an endless number of colors to choose from, bear in mind that consistency is key when promoting your company. You do not want to confuse your recipients, so if your company colors are blue and white, for example, it may be good for your company to order a coffee mug with a blue and white design. If it is not necessary to stick with company colors, here a few pointers for choosing the right hues for your company:

  • One or two great color choices can make a great statement. Too many colors, however, and the mug becomes too chaotic for your business information to really be processed by the target audience.
  • If you’re like most companies, keeping costs low is an important issue. While there is usually no charge for the first color you choose, the price tends to increase as you add more colors.
  • Keep in mind the impact of the actual colors you choose. For example, oranges and reds are more exciting, while blues and greens are more relaxing. So if you are giving your employees promotional coffee mugs and they are a little sluggish in the morning, invigorate them with a bright color.

Material. Much like color, you also have many choices when it comes to what your promotional coffee mug is made of. There are numerous materials for mugs ? stainless steel, chrome, glass, metal finish, plastic, acrylic and ceramic are the most popular options. When price is an issue, the material you choose is a good way to control your budget. Here are a few more tips for choosing a material for your mug:

  • As expected, materials like plastic are less expensive than materials like stainless steel. While it is good to keep costs low, keep in mind that higher quality materials will last longer than less expensive ones. If you spend a little bit more on your order and get a higher quality material, your promotional coffee mug will last longer, which means your logo will be out in the world for people to see for a longer period of time.
  • It is nice to provide your coffee mug recipients with mugs that are dishwasher safe ? if they have to be washed by hand every time, you can bet they will be used less often.
  • Another point to think about when it comes to material is logo design. If your design involves specific colors, you may want to go with materials such as plastic, acrylic, and ceramic, as they are good for color reproduction.
  • Becoming eco-friendly is another option in your choice of materials. Coffee Mugs made from biodegradable corn plastic are very eco-friendly. They are microwave safe, which means more uses in the office or at home. If for some strange chance your promotional biodegradable coffee mug breaks you can rest assured that it will break down naturally.

Overall, promotional coffee mugs are a great choice for your company. These classic pieces are appreciated by a wide range of people who use them in multiple ways. Putting the extra effort into designing your water bottles, coffee mugs, sports bottles, and coaster sets will not go unnoticed by your recipients – a well thought out design will be used longer and have a higher perceived value, making employees and clients alike happier with your company.

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