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How-Tos

How To Engrave Promotional Laser Pointers

Promotional items can be a great way for a company to increase it’s visibility. The more a company is known, the more chances is has to make a sale. There’s quite a bit more involved with a promotional item than many people automatically assume. Research has to be done and the right logo has to be engraved for maximum visibility. Not only that but the sales pitch that is given at the point of contact must be also done well so that the item that is given away is a reminder as to what the salesman said. Remember, an item by itself does nothing for the company. Many things have to follow with it.

Probably one of the most important things isn’t the item itself but rather how its engraved. It must look professional. If these gifts look tacky at all they are going to be thrown away almost immediately. For example, promotional laser pointers should not have a ton of information on them because of how small their surface area is. These logo laser pointers are a great item to give away because they’re interesting to fun and use. However, they offer little space for the engraving. Companies should consider only putting their logo and the name of the company. If the company is well known enough already they could get away with just the logo. Trying to fit the phone number, address, logo, company name and other things onto engraved laser pointer pens just isn’t going to work. It wouldn’t look professional.

Make sure that the color of the custom laser pointers that are given out are in tune with the logo that is being put on them. It makes it easier if the logo is able to be reproduced as just a carving. When a company adds color to the mix it becomes more difficult to match the logo to the pointer. However, it can and has been done successfully in the past by many companies.

Once the item and how it’s being engraved has been decided on the company then needs to focus on the presentation of the laser pointer and figure out who they’re giving it to. An appropriate audience would be a venue that is hosting the tech world. The people of the tech world would appreciate such an item much more than the people of, say, the mechanic world. It’s all about figuring out what to engrave and how to give it out!

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