Promotional Products  » Education Center  »  How-Tos

How To Use Promotional Coasters And Napkins At Picnics

What are promotional coasters?
Custom printed coaster sets are promotional products that companies use to generate more business for the company. When the company uses logo cork coasters the company puts the logo of the company on the coaster. The company then gives out the coasters and napkins to people at a business luncheon, or those who frequent the company’s place of business. The company will then receive exposure for the company. When the company advertises with custom printed napkins and coasters the company is usually going to generate more business for the company. When the company generates more business the company generates higher revenue. The higher revenue will lead to higher profits for the company.

How would a company use promotional products to advertise?
A company can use promotional products to advertise when the company is hosting a business luncheon, or business meeting of some sorts. The company can use the promotional napkins and other promotional products at the business luncheon instead of the businesses napkins that the company is hosting the event. When the company is hosting an event the company will give away these promotional products to those who attended the event. The company is expecting to generate more business from the event than from those who attended the event. The company anticipates that those who attended the business event will give the promotional products to others, or that those who attended the business event will use the products in the presence of others. This way the company is being exposed to more than just those who attended the business luncheon.

How does a company purchase the promotional products to advertise?
A company can purchase promotional products through a business that specializes in manufacturing and distributing promotional products. These companies will generally have more products to offer than just napkins, and coasters. These companies will generally have other promotional products such as: tote bags, pens, and paper weights. The company who specializes in manufacturing and distributing promotional products will generally offer companies who order promotional products a bigger discount of price per piece when the company ordering orders in bulk. So if a company orders 10,000 pieces of promotional products the company would pay less per piece than if the company were to order 1,000 pieces of the same promotional product.

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