Promotional Products  » Education Center  »  Ideas

Bright Ideas: Promotional T-Shirts

Promotional T-ShirtsPromotional t-shirts are a versatile marketing tool appropriate for a wide range of purposes and goals. We’ve seen custom t-shirts used for everything from trade show freebies to fundraising items and everything in between – so we know what works! If you’re looking for some ways to do targeted advertising, take a look at these tried-and-true promotional t-shirt ideas.

Promotional T-Shirts

Tailor your shirt to your audience. If you want your logo t-shirts to be worn, make them as desirable as possible for your target audience. This means considering their lifestyle and hobbies, and then picking a product that meshes well with these interests. For example, if you are targeting a young, athletic audience that loves playing sports, you can do better than giving them just any old generic t-shirt. Instead, cater directly to their interests by providing something like a promotional performance shirt. Promotional t-shirts are made with breathable, moisture-wicking materials and are perfect for playing sports.

Another good idea is to set a project budget before you begin. Lots of people get bogged down by the hundreds of different products available and find it difficult to pick just one promotional t-shirt. Avoiding this common pitfall is as simple as setting a budget that will help you narrow your focus. If you’re working with a larger budget, you might want to look at higher end shirts like the promotional performance shirts mentioned above. If you have less money to spend however, a simple promotional baseball t-shirt should do the trick!

There are countless ways to make use of promotional t-shirts. Overall these products provide an inexpensive but highly-visible spot for you to put your logo or a marketing message. You may have heard that t-shirts can turn people into “walking billboards” for your products and services, and this isn’t far from the truth! If you’re looking for a popular and effective way to reach an audience, you cannot go wrong with logo t-shirts.

Read More About Promotional T-Shirts and Tank Tops

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