Attend any trade show, conference or business meeting, and you’re bound to leave with a handful of business cards. For decades these little squares of paper have helped connect businesses to consumers and are among the most common form of business advertising. But times change, and the corporate landscape has been drastically altered since the advent of the business card-so perhaps it’s time these tiny cards got a makeover.
Business cards play an important role in the business world because they facilitate contact between a company and its clients and colleagues. But these cards have become outdated. They are easily lost or thrown away, and because most business cards are the same size and shape, it’s hard to make your brand stand out among the clutter. With a little creativity, promotional products turn into custom business “cards” that are not only more likely to be kept, but help your company stand out and stay top-of-mind. To get your creative juices flowing and find the right business card alternative for your brand, here are some success stories for other companies who abandoned tradition.
By thinking of creative ways to promote your brand that speaks directly to the essence of your business, your company will stand out against competitors and be remembered by clients wherever you go. With the thousands of promotional products available, you have a seemingly endless variety of ways to create a business card alternative that’s perfectly tailored for your company. Don’t forget to include promotional business card holders, logo business card holders, custom business card cases, and promotional desktop card holders when you get new business cards.
Written by Mark Yokoyama
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