Food and chocolates are always bound to bring smile on peoples faces and this is what makes promotional food tins such a brilliant marketing strategy. No one would say No to a box of free candy and sweet treats and would gladly even sit through a small company brief for the sake of such a fine free gift. And this is where companies need to create their mark and impress upon potential customers how their products are the best in the market.
However, these logo food boxes and logo candy boxes can work to attract customers in the first place. A great marketing idea is to gift these promotional items to all employees for festivals and special occasions. This creates the right platform, simple because these candy items have a long shelf life and when the employee offers a piece of candy to some guests at home, that is further exposure. A company can create a strong marketing strategy by giving special attention to the candy tin that just carry an attractive logo and also getting the logo imprinted on the piece of candy and its wrapper as well. All these small things can get the company more brand visibility, making for a very aggressive marketing strategy.
For companies that want to spend more money on marketing the launch of new products, these promotional candy tins can be given out to children at Halloween and even be distributed at malls around Christmas and New Years. It is a good idea to launch new products around this time as well and for more aggressive marketing, the company can have stalls at all malls where they can offer free candy and also hand out a flyer about the company and its products. Through the remaining year, these candy boxes will find many takers are special events planned or even tradeshows.
Also, another good marketing idea is to place attractive candy jars at cafeteria, waiting area and on the desk of each employee. Any person walking in to the office for a meeting, interview or a brief can be offered candy from these jars. Also, colleagues or clients visiting office can be gifted with small candy jars as they walk out of office. Since candy and sweet food items like wafers and biscuits are loved by people for all age and sex, these make for the perfect promotional gift item.
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