Promotional Products  » Education Center  »  White Paper

White Paper

Logo Apparel and Promotional Apparel

promotional apparelWritten by Mark Yokoyama

Practically every company or organization has a use for promotional  apparel. Apparel is one of the most versatile and diverse of all brandable products. From compressed t-shirts to give away at a trade show to polo shirts for the folks manning the booth, logo shirts, printed t-shirts, custom clothing, and logo clothing plays an important branding role within organizations and as a promotional marketing tool.

Silkscreened or embroidered promotional apparel ranges from polo shirts, fleeces and windbreakers to robes, aprons and scarves. We carry dozens of popular apparel brands and a full range of non-branded apparel for every possible use. If you need it, we can even custom design apparel for your needs.

Promotional Apparel

Custom t-shirts for marketing and promotion are typically silkscreened, but may be embroidered as well. We have a wide variety of both men’s and women’s styles including all the top brand names. In addition to the style of promotional t-shirt, prospective buyers should consider the weight and material. For athletics, heavier, 100% cotton t-shirts are typically preferred for their durability, but poly/cotton blends are typically more resistant to staining, fading and shrinking and may be available in a wider range of colors. Compressed T-shirts are an eye-catching promotional apparel product as well. They are t-shirts compressed under thousands of pounds of pressure into stock or custom shapes.

Golf and Polo Shirts
Popular for golf outings, employee gifts, business gifts and trade shows, custom golf and polo shirts are typically embroidered on the left chest or sleeve. As with T-shirts, we carry a large selection of men’s and women’s styles as well as a variety of name brands and non-name brand options. There are several key terms used to describe golf and polo shirts. Pima is a type of cotton with longer fibers that tends to be stronger and can be spun into finer thread than normal cotton. Pique is typically a middle or heavyweight fabric with a waffle or honeycomb weave used to improve durability and breathability. Mercerizing is a process of treating thread before weaving that stretches and swells the fibers creating a smoother, more lustrous shirt.

Outerwear and Fleece
Windbreakers, fleeces and other outerwear are typically branded for staff in the workplace or at events, corporate golf gifts for outings, or given as employee gifts. These items are almost always embroidered and are available in a variety of brand name and non-brand name styles.

Name Brand or Not?
In many cases, our customers want brand name apparel because it signifies quality and value, whether it’s an Ashworth golf shirt or a Beefy-T. If that sounds like you, we’ve got the brands you’re looking for. When it comes to non-brand name apparel, we’ve also got you covered. Our non-brand name apparel is always selected for quality. In fact, many of our non-brand name apparel items are produced in the same factories, and from the same materials, as their brand name equivalents.

Customizing Apparel
Whether you want a flashy t-shirt or a small logo tastefully embroidered on the sleeve of a polo, we can insure your customization looks as great as the garment. We’ve created custom logo apparel for every type of event and company. Our in-house art department will prepare your artwork so it appears just the way you want it, and we’ll even send you a sew-out of your logo so you can see how it will appear on the finished product.

Read More About Promotional Apparel

Events Calendar
Featured Success Story
Awesome Product!
Awesome Products!
Working with ePromos is vary easy and all the customer support guys are very helpful."
- Raj Kilaru, Sriven Technologies, LLC
Our Locations
New York
120 Broadway, Ste 1360
New York, NY 10271-0079
Minnesota
3001 Clearwater Road Suite # 001
St. Cloud, MN 56301
Arizona
Oregon
Florida
Massachusetts
ePromos Promotional Products, Inc. is proud to provide promotional products and corporate gifts to thousands of companies and organizations around the world. As real promotional items experts, we stand behind our quality and service with a 110% guarantee on all our promotional products. Call us today and let us help you with your company logo merchandise needs. To learn more about promotional products, and how they can help your marketing campaigns, check out our promo education center, promotional marketing guides and our promotional products blogs. Our promotional case studies blog features real marketing projects and the promotional items that created successful results for their promotions. This year ePromos is celebrating fifteen successful years in the promotional products and logo apparel business. Find the right promo product today!

Please log in



Or sign up for an account now