Hertz Black Friday Chargers

Project Objective:

Anticipating lines, potential waits and frustrated travelers on the busiest travel day of the year, find a way to Delight and Wow Hertz loyal customers.

Solution:

With every rental agreement, surprise Black Friday customers with a Hertz Branded bullet charger to ensure that their cell phones were always charged in an emergency while travelling.

Results:

  • In less than 7 days ePromos manufactured 60,000 UL listed chargers.
  • In 3 days delivered to Hertz top 100 locations nationwide.
  • Items were universally well received with markets suggesting that they stock the chargers to give as gifts to frustrated travelers and Presidents Circle VIPS on a regular basis.
Hertz