Promo Marketing

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Promo Marketing2021-12-01T18:00:12+00:00

Promo Marketing

Marketing your business with promotional products produces results, but it’s not easy as just handing out freebies and hoping people like them. It’s important to understand the whole process and how you plan to achieve your goals along the way. In this part of our Education Center, we’ve provided a whole group of posts specifically focused on best practices with promo marketing to help your company make well-informed decisions and be most effective with branded logo items. Even the slightest bit of knowledge can give you a competitive advantage, so read on for several tips and tricks on the promotional products industry.

Classic Imprinting Methods

Imprinting branding techniques allow you to display your company's logo, name, ad messages and contact information on promotional products. You can use several imprinting methods to embed these messages on products like custom-branded apparel, lanyards and drinkware. Some classic imprinting methods have stood the test [...]

By |May 8th, 2024|Promo Marketing|

Sustainable Fabrics for Eco-Friendly Promotional Items

Many industries are looking to use sustainable materials to produce fabrics and products. Sustainable materials are materials that don't deplete nonrenewable resources or harm the environment and natural resource systems. Sustainable materials include recyclable materials and bio-based polymers derived from renewable resources like [...]

By |October 19th, 2022|Apparel, Buying Guides, Promo Marketing|

Strides Toward Sustainability in the Promotional Products Industry

Many industries are becoming increasingly concerned with sustainability and following environmentally-conscious practices. A large part of working toward a sustainable future is the development of promotional products that can help replace harmful single-use items made from unsustainable materials. Learn about [...]

By |September 7th, 2022|Promo Marketing|

Types of Imprint Methods

Promotional products are an incredible tool for businesses to spread brand awareness and build relationships with their clients. They showcase your name and logo, helping you gain important brand recognition. There are hundreds of items you can brand to reflect the mission and personality of [...]

By |June 29th, 2022|Promo Marketing|