
Challenge: How to effectively invigorate a well-known brand When times are a’changing, brands tend to change with them…especially those in industries where competition is tough and differentiation is even tougher. Secret®, Proctor & Gamble’s number-one selling brand [...]
Challenge: Appreciating unpaid lecturers—faculty, judges, lawyers and experts in their fields. The Center for Advanced Legal Studies at Suffolk University Law School, a century-old Boston institution that has produced some of the nation’s most distinguished legal professionals, [...]
Koozie® Can Cooler Sleeves and Imprinted Pens Prove a Champion Promotional Combo for Newly Launched Office of Roofing Contractor, WB Contracting Corporation Challenge: To quickly spread the word about a new business to as many people as [...]
Challenge: Advertise accounting services in a unique way Liberty Income Tax, a large accounting agency, was looking for a way to remind people of the upcoming tax season. They needed a product that was both functional, and [...]
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