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Case Studies

Custom Products Promote A Safer Community

When a community is plagued with a crime outbreak, custom products can be a way to boost awareness and promote a safe environment.

Our client, Performance Bicycle, a cycling retailer, turned to promotional products from ePromos when it learned that Durham, North Carolina’s popular American Tobacco Trail had been on the news for physical attacks and other incidents.

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The bike shop hit the trail with custom water bottles and promotional whistles as free giveaways. “Water bottles are our go-to freebie. Every cyclist needs them and it’s a great way to get our brand out in the market. The whistles were the wild-card in this scenario,” says Gene Carleton with Performance Bicycle.

“The police department asked for our help in making the American Tobacco Trail a safer place and we felt like this was the best way we could contribute. We needed a signaling device that could be carried easily by all trail users, whether they were walkers, runners, skaters, or cyclists. The safety whistle on the wrist band was the perfect choice. It was loud enough to be heard over 100 yards away and can be conveniently worn around the wrist,” he says.

Exercisers were pleasantly surprised to see a local business on the trail handing out promotional items. “They were grateful that a local business would go to such lengths to help make their local community safer,” Carleton says. “In addition, the whistles made some trail users feel empowered enough to face their fears and begin using the trail again.”

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ePromos Promotional Products, Inc. is proud to provide promotional products and corporate gifts to thousands of companies and organizations around the world. As real promotional items experts, we stand behind our quality and service with a 110% guarantee on all our promotional products. Call us today and let us help you with your company logo merchandise needs. To learn more about promotional products, and how they can help your marketing campaigns, check out our promo education center, promotional marketing guides and our promotional products blogs. Our promotional case studies blog features real marketing projects and the promotional items that created successful results for their promotions. This year ePromos is celebrating fifteen successful years in the promotional products and logo apparel business. Find the right promo product today!

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