|Challenge: Create name badges for a gay pride event
The Gay Games have been celebrated for more than 20 years, and encourages athletes of all sexualities to participate in athletic events through fellowship and friendly competition. For this particular year, the event organizers were looking for name badges for its participants, volunteers, and employees. The name badges had to be both functional and reflective of the game’s theme.
Solution: Colorful promotional lanyards were chosen
The organizers decided that Dye Sublimated Lanyards were the best product to fit their needs. Choosing a rainbow design as the background, they also incorporated the multi-colored Gay Games logo into the pattern. The lanyards were vibrant in color, fit the theme, and also gave them the opportunity to feature their logo. Plus, badges could be attached to them easily.
Result: Giveaway was a huge success
The lanyards made it easy for participants to recognize each other quickly and also let spectators know who to turn to if they had a question. They also made a great keepsake for everyone to remember the games by!
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